October 17, 2009
Ho-White and Raspberry Ale
This print ad below was for Jamieson’s Raspberry Ale in Australia. Disney didn’t like it much, so the ad campaign was suspended.
From the Telegraph here:
The x-rated advertisement, for Jamieson’s Raspberry Ale, depicts the fairytale heroine blowing smoke rings while lying in bed with seven semi-clad dwarves.
In this Disney dystopia, Snow White has been renamed “Ho White”, while the loveable dwarves Sleepy, Happy and Doc are rebranded Filthy, Smarmy and Randy – supposedly to represent different types of drinkers.
However, the advertisement has reportedly angered Disney, the entertainment giant which licenses Snow White.