October 5, 2010
Gross Tasteless Chips Ditching Their Hippie Bio Packaging
In addition to waterboarding terrorists at Gitmo, we also make them eat Frito Lay’s Sun Chips, which just announced that they are getting rid of their noisy biodegradable packaging for nice safe plastic and foil.
Frito-Lay, the snack giant owned by PepsiCo Inc., says it is pulling most of the biodegradable packaging it uses for its Sun Chips snacks, following an outcry from consumers who complained the new bags were too noisy.
Touted by Frito-Lay as 100% compostable, the packaging, made from biodegradable plant material, began hitting store shelves in January. Sales of the multigrain snack have since tumbled.
Frito-Lay is returning to its old, nondegradable packaging, for five of the six Sun Chips flavors. It will continue to use the noisy packaging for its Sun Chips Original brand. It has been working on trying to find a quieter version of the packaging since it first introduced the new bags. A process that is continuing.
I once tried to eat a sun chip. Then I ate some tree bark with salt on it and really couldn’t tell the difference. It was Beech Tree bark, not Willow or Oak, c’mon that would just be gross.